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Balance
Consumer Benefits Perceptions
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In-vitro Experimentation. To evaluate different attributes involved in products use. Our research strategies use standardised and innovative in-house validated methods, taking into account actual using conditions and relies on a broad statistical base during its design, execution and data analysis. Quantification are based on instrumental data and/or sensory responses provided by consumers and/or trained panels, taking as a point of reference consumer's actual evaluation criteria as well as the market scenarios in which evaluations occur. Special attention has been put to conduct instrumental evaluation of results with relevance to visual assessment by consumer's eyes. CONSUMERTEC has designed and implemented lab simulation of:
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In-silico
Experimentation.
Rapid changes in
computational capabilities
at affordable prices are
offering new alternatives
to 'in-silico' innovation
activities. Product,
brands, consumers and
their interactions are now
capable to be virtualised,
specially, thanks to
recent mathematical models
of consumer perceptions.
DETERTEC has built
innovative systems based
on the powerful scripting
and graphical capabilities
of JMP software. JMP™ is a trade mark of SAS, Cary, NC, USA. www.jmp.com |
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Optical
Spectroscopy
Technologies. Based
on recent developments on
photonics and thin film
technologies as well as on
in-house data processing
scripts using JMP
software, DETERTEC has
integrated several
hardware and software
components from different
suppliers focused to
conduct spectrometric
measurements as close as
possible to real energy
interaction found in the
market. Absolute
spectrometric measurements
are rested on in-house
calibration procedures
traceable to international
standards. We have built customised non-contact mini spectrofluorimeters to accurately determine, in absolute terms, spectroscopy properties of fluorescent materials in areas less than 6 mm2, full traceable to international standards. |
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Organic
Vapour Nano-sensors.
A combination of
individual thin-film
carbon-black polymer
composite and new nano
chemiresistor sensors,
configured into an array.
The final response is a
pattern which is usually a
unique characteristic of
the total combination of
odours substances present
on a specific space. Using
this technology one odour
molecule can sensitises
different sensors and one
sensor can detect
different odour molecules,
in line with the human
olfactive system. The device is currently in use to obtain pattern responses of odour substances present at different consumer products head-spaces or to characterise different surfaces head-space like hair, skin, cloth, foods, home surfaces, as well as to characterise market relevant olfactive scenarios like kitchen, bath, bed, living and laundry rooms, with the intention to understand how natural malodorous in those environments are linked to product’s consumer benefit perception. |